Coca-Cola is one of the longest-standing FIFA Partner and represented at every FIFA World Cup tournament since 1950.
As part of a large-scale promotion for barkeepers via “Wincodes” under the closures of Coca-Cola Red Red, Coca-Cola light and Coca-Cola zero products, users could win tickets and trips to the UEFA EURO 2016 in France. The competition took place on a microsite planned and implemented by [kju:].
Agency: [kju:] Digital Promotion
My role: Screendesign